[ Strategy Deck // Classification: Public LARP ]

Funded by
LARP.
Marketed by
LARP.

$LARP

We use the appearance of wealth to create the demand for wealth. Every rented prop is a billboard. Every flex is a liquidity event.

The marketing budget is spent on things that look like they already worked.

01 / Thesis

The LARP
Flywheel

People do not buy coins. They buy the life they think the coin buys.

Our treasury is not a roadmap. It is a production budget. We rent the lifestyle, film the lifestyle, and let the timeline assume the lifestyle is a dividend of holding $LARP.

A borrowed Lambo gets more reach than a whitepaper. A rented villa creates more holders than a Discord AMA. The content is the product, the product is the pump, and the pump funds the content.

This is not deception. It is marketing. And in the attention economy, marketing is the only truth that matters.

02 / Campaigns

LARP
Ops

Six standing campaigns. Each one designed to manufacture the visual evidence that $LARP already won.

Jet Flex
OP 01

Jet Flex

Wrist Check Tuesdays
OP 02

Wrist Check Tuesdays

Cash Carpet
OP 03

Cash Carpet

Mansion Mondays
OP 04

Mansion Mondays

Macro Influencer
OP 05

Macro Influencer

IYK Phone Drops
OP 06

IYK Phone Drops

Click any campaign to expand the briefing.

03 / Treasury

$100k
LARP Fund.

Every dollar is spent on things that can be photographed. No conferences. No billboards. Just vibes, collateral, and content that compounds.

Content & Production
$35,000
35%
Holder Events & Flex Trips
$25,000
25%
Paid Social / Reach
$15,000
15%
Meme Bounty & Creator Rewards
$15,000
15%
Legal & Compliance Theater
$10,000
10%
04 / Playbook

The Rules
of the LARP

RULE 01

Never admit the jet is rented.

RULE 02

Never post the same watch twice in one month.

RULE 03

Always write captions like you don't need the money.

RULE 04

Tag location. Never tag the owner.

RULE 05

Reply to skepticism with 'jealousy is a disease.'

RULE 06

When in doubt, add a cigar.

Fund the
illusion.

Buy $LARP. We rent the props. We post the proof. The timeline does the rest.